Choosing the Right Domain Nameby John in General, Web Design, Web Development No Comments »
Choosing the right domain name for your business could be a daunting task. Many times the domain name you want is already taken. This occurs for many common named businesses. Keep these thoughts in mind to help you make the right choice.
- Make sure the domain name is easy to spell and say
Choosing a domain name that is difficult to spell or say could result in lost website traffic. People not knowing how to spell your domain could move on to the next business.
- Choose a domain name that is easy to remember
Don’t rely only on search engines for your new website. If your customers don’t remember you name, they may search for the service that you provide and find one of your competitors.
- Find a domain name that is relevant to the content of your site
Having keywords in your domain name assists in your SEO (Search Engine Optimization). I recommend using a keyword phrase rather than just bunching keywords together.
- Be creative with the domain
Try thinking outside the box. Look for a domain name that utilizes other TLD’s (Top Level Domain). Here are some examples: namet.ag, del.icio.us, last.fm, blo.gs, bit.ly
- Purchase more than one domain name
Having more than one domain name helps you more than you think. I recommend trying to purchase a domain name with your business name, then purchase domain names with keywords relevant to your business or a creative domain name.